Privacy policy

Last updated: August 9, 2026

Ecofresheet ("Ecofresheet", "we", "us", or "our") operates this store and website, including all related information, content, features, tools, products, and services, to provide you, the customer, with a curated shopping experience (the "Services"). Ecofresheet is powered by Shopify, which enables us to provide the Services to you.
This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase or transaction, or otherwise communicate with us. This Privacy Policy applies to all personal information collected through our website, order tracking services, custom invoicing, wholesale inquiries, and Creator Collective applications. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described herein.

Personal Information We Collect or Process

When we use the term "personal information," we refer to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or de-identified.

Business and Creator details: Company name, resale certificate numbers, tax ID numbers, social media handles, and channel metrics submitted via wholesale or Creator Collective application forms.

Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information:

  • Contact details: Your name, billing address, shipping address, phone number, and email address.
  • Financial information: Payment card details (processed securely via encrypted payment gateways), billing information, transaction details, and payment confirmations.
  • Account information: Username, password, security questions, and saved account preferences.
  • Transaction information: Items you view, add to cart, add to wishlist, purchase, return, exchange, or cancel, as well as past transaction history and "Subscribe & Save" plan details.
  • Communications with us: Information included in messages sent to customer support or submitted via contact forms.
  • Device information: IP address, device type, web browser, time zone, network connection, and unique online identifiers.
  • Usage information: Interactions with the Services, including browsing behavior, page views, referral sources, and navigation metrics.

Personal Information Sources

We collect personal information from the following sources:

  • Directly from you: When you create an account, make a purchase, subscribe to our email or SMS lists, or contact customer support.
  • Automatically through the Services: Via your device when you browse our site, utilizing cookies, log files, web beacons, tags, and pixels (including Meta Pixel and Google Analytics).
  • From our service providers: Vendors engaged to enable operational technology, payment processing, and customer support.
  • From marketing and analytics partners: Platforms that assist in campaign measurement and personalized experiences.

How We Use Your Personal Information

Depending on how you interact with us, we use personal information for the following purposes:

  • Provide, Tailor, and Improve the Services: To fulfill orders, process payments, manage subscriptions, arrange shipping, handle returns/exchanges, enable customer reviews, and deliver customized shopping recommendations.
  • Marketing and Advertising: To send promotional communications by email (via Klaviyo) or text message (SMS), and to deliver targeted advertisements on social media or third-party websites based on your browsing activity.
  • Security and Fraud Prevention: To authenticate your account, secure checkout transactions, investigate suspicious or malicious activity, and protect our store infrastructure.
  • Customer Support: To respond to inquiries, resolve order issues, and maintain customer relationships.
  • Legal Compliance: To comply with applicable tax, legal, or regulatory obligations and respond to valid legal requests.

How We Disclose Personal Information & Mobile Privacy Clause

In certain circumstances, we disclose personal information to third parties for legitimate business purposes:

  • Shopify and Operational Vendors: Service providers handling payment gateway processing, IT infrastructure, fulfillment, logistics, data analytics, and customer support.
  • Marketing Partners: Service platforms (such as Klaviyo, Meta, and Google) that assist in managing email, SMS, and ad campaigns.

Mobile / SMS Privacy Clause (CTIA & TCPA Compliant)

No mobile information will be shared with third parties/affiliates for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties under any circumstances.

Relationship with Shopify

The Services are hosted by Shopify. Shopify collects and processes personal information about your access to and use of the Services to provide and optimize the platform. Information you submit will be transmitted to and shared with Shopify and affiliated service providers operating globally.

Additionally, we utilize certain enhanced Shopify features (including Shopify Audiences and personalized network features) that incorporate data from your interactions across different merchants. In these contexts, Shopify acts as a data controller. To learn more about how Shopify processes personal data, please visit the Shopify Consumer Privacy Policy and Shopify Privacy Portal.

Third-Party Websites and Links

Our Site may provide links to third-party platforms or social media widgets. We are not responsible for the privacy practices, policies, or content of third-party websites. You should review their privacy notices before providing personal information.

Children's Data

The Services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at support@ecofresheet.com to request deletion.

Security and Retention of Your Information

We implement industry-standard security measures, but no system can guarantee "perfect security." We retain personal information based on operational needs, such as maintaining active user accounts, providing subscription services, resolving disputes, and adhering to legal record-keeping requirements.

Your Rights and Choices

Depending on your geographic location (including California and applicable U.S. states, as well as the UK/EEA), you may exercise the following rights regarding your personal data:

  • Right to Know / Access: Request details on the personal data we hold about you.
  • Right to Delete: Request erasure of your personal data.
  • Right to Correct: Request updates to inaccurate or incomplete information.
  • Right to Portability: Receive a copy of your personal information in a structured format.
  • Right to Opt-Out of Sale or Sharing for Targeted Advertising: Opt-out of data sharing used for behavioral advertising.
  • Global Privacy Control (GPC): If your browser broadcasts an opt-out preference signal (such as GPC), our system automatically treats this as a valid opt-out request for that device and session. Learn more at Global Privacy Control.
  • Managing Marketing Preferences: You can unsubscribe from promotional emails at any time by clicking the "Unsubscribe" link in the email footer. To opt out of SMS marketing, reply STOP to any text message received.

To exercise any of these rights, contact us at support@ecofresheet.com. We will not discriminate against you for exercising your privacy rights.

Complaints & International Transfers

If you have concerns about our data practices, please reach out to us at support@ecofresheet.com. If you reside in the UK or European Economic Area (EEA), you have the right to lodge a complaint with your local data protection supervisory authority. Personal information may be stored and processed outside your home jurisdiction, including in the United States and Canada, under recognized legal transfer mechanisms (such as Standard Contractual Clauses).

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect operational, legal, or regulatory updates. Revised policies will be published on this page with an updated "Last updated" date.

Contact Us

For questions regarding our privacy practices, data requests, or complaints, please reach out to: